Never out of the fight
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"The pain from regret or the pain from discipline. It's your choice, son."
Joe Buckley, My Father (1948-2011)
Receive an Autographed card
Our inaugural drop is launching soon with limited supplies. Sign up for our email list to be the first in line.
Exclusive Inaugural Drop Benefit:
- All orders will receive an autographed postcard by our founder, AJ Buckley.
Quotes I live By
"Little Bitches Make Excuses"
- Any Navy SEAL I've ever met.
"The first and best victory is to conquer self."
- Plato
"Most people who are criticizing and judging haven't even tried what you've failed at."
- David Goggins
"Discipline is the silent force that powers success"
- Unknown
"A disciplined mind leads to happiness; a undisciplined mind leads to suffering"
- Bruce Lee
about
Founded by AJ Buckley—a dedicated actor, husband, and father—Born of Discipline is more than just a clothing brand. It’s a tribute to those who face life’s challenges head-on with unwavering determination. Born from AJ’s personal journey, this brand reflects his belief that true strength comes from discipline, not motivation. Everything we do is driven by this mindset, representing resilience, community, and the relentless pursuit of excellence.